You’ve spotted an opportunity to involve your brand in a trending conversation on social media. You need to locate that perfect image to share posthaste.
Let’s compare how this everyday scenario might play out.
I don't have a digital asset management solution
I use Collaboro
I don’t even know where to start
- I called my agency
- I searched the server
- I called a freelance photographer
- I called dave
- I tore my hair out
- I STILL DIDN’T FIND IT
- finally found by the agency
- I approved the new costs
I wasted time,
spent money... and missed the boat
What's the wider outcome?
Because outperforming the competition is only half the win. By getting messages into market faster, your brand will gain more traction, which leads to greater market share and ultimately increased brand equity and business growth.